Thursday, December 28, 2006

How festive are the party websites?

I know that is the question that we have all been asking over our turkey sandwiches. Just how much of a festive theme has each main party thrown into their on-line campaigning?

The LibDems are the party who desperately need a sherry-fueled episode to mask their dismal 2006 - a year in which they have dumped a leader and end up rock bottom in the polls. Yet their website - here - seems to have totally ignored Christmas altogether. There is one story about the number of people eating turkey on their own this year but precious little else. You will be aware that I feel the national LibDem website is awful when compared to some really rather better local efforts, but this really is rather poor. Festive rating: 1/10

I am greeted at Labour's site - here - by a pop-up which asks me to join the party so I can vote for the new leader. I wasn't aware that Blair had resigned, but hey-ho. The frontpage has a lovely big festive message that offers us "best wishes for Christmas and the New Year". There is also a flashing graphic of Christmas tree lights that then displays an achievment of the current government. Pretty good, fitting with the current party image, contemporary design. Festive rating: 7/10

Is Christmas too traditional for the modernisers at Cameron's Conservatives? Hardly as their site - here - includes a very flashy graphic which shows snow falling over the hill sides which are littered with Christmas trees. It is a shame that where you would normally expect a message to pop up (like "Merry Christmas") it doesn't and you end watching the graphic waiting for something to happen which then doesn't. A bit disappointing but it is the most technical of all the sites and, somewhat ironically, the most traditional. Festive rating: 7/10

Oddly there is no festive message on any of the sites from any of the party leaders - the Conservatives lead on Labour Chairwoman Hazel Blears challenging her own party's health policy, whilst the LibDems stick to a story about Iraq and Labour advertise their programme of Spring Events.

Come on parties - let's have a bit of Christmas cheer about you all!

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